{"id":10020998,"date":"2021-08-04T09:18:00","date_gmt":"2021-08-04T08:18:00","guid":{"rendered":"https:\/\/www.formtrends.com\/?p=10020998"},"modified":"2021-08-06T01:08:02","modified_gmt":"2021-08-06T00:08:02","slug":"maximilian-missoni-on-polestar-cars-design-ethos","status":"publish","type":"post","link":"https:\/\/www.formtrends.com\/maximilian-missoni-on-polestar-cars-design-ethos\/","title":{"rendered":"Maximilian Missoni on Polestar Cars&#8217; Design Ethos"},"content":{"rendered":"\n<p>Maximilian Missoni has been head of design for Polestar Cars since 2018. After joining Volvo Cars 2012 and subsequently being promoted to VP of exterior design in 2014, it was a natural progression for Missoni to become Polestar&#8217;s design director following Thomas Ingenlath&#8217;s appointment as CEO of the premium electric vehicle brand. <\/p>\n\n\n\n<p>In this candid FORCMAST interview, Missoni speaks with Eric Gallina about his career path &#8212; from the early days of discovering design, his time as a student at the RCA and his first job at Volkswagen &#8212; as well as his time at Volvo and Polestar&#8217;s design ethos and its future design direction. He also provides some guidance to designers navigating through this changing automotive landscape<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">LISTEN<\/h2>\n\n\n\n<div id=\"buzzsprout-player-8877885\"><\/div>\n<script src=\"https:\/\/www.buzzsprout.com\/1166861\/8877885-maximilian-missoni-on-polestar-cars-design-ethos.js?container_id=buzzsprout-player-8877885&amp;player=small\" type=\"text\/javascript\" charset=\"utf-8\"><\/script>\n\n\n\n<h2 class=\"wp-block-heading\">WATCH<\/h2>\n\n\n\n<iframe class=\"zeen-lazy-load-base zeen-lazy-load\" src=\"about:blank\" data-lazy-src=\"https:\/\/www.youtube.com\/embed\/FoZVWv7YHX0?controls=0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe><noscript><iframe src=\"https:\/\/www.youtube.com\/embed\/FoZVWv7YHX0?controls=0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe><\/noscript>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\"><strong>Subscribe to the new <a href=\"https:\/\/www.youtube.com\/channel\/UCzy1cUAuvDkM7_bthBvdfHA?sub_confirmation=1\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"has-inline-color has-vivid-red-color\">FORMCAST YouTube Channel<\/span><\/a><\/strong><\/h3>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">SHOW NOTES<\/h3>\n\n\n\n<p>00:00 \u2013 Intro<br \/>01:00 \u2013 Max Background and Starting Out<br \/>10:00 \u2013 RCA Projects<br \/>12:40 \u2013 Working at Volkswagen<br \/>16:00 \u2013 Frustration and Resilience<br \/>20:00 \u2013 Joining Volvo<br \/>26:45 \u2013 Starting Polestar<br \/>33:00 \u2013 What Makes Polestar Different<br \/>38:40 \u2013 The Role of the Designer<br \/>42:00 \u2013 Polestar Design Competition<br \/>50:00 \u2013 Why the Competition?<br \/>54:00 \u2013 Breaking into Design<br \/>01:00:00 \u2013 Future of Design (Changing Business Model)<br \/>01:10:00 \u2013 Personal Hobbies<br \/>01:15:00 \u2013 Electric Emotions<br \/>01:25:00 \u2013 Management Style<br \/>01:30:00 \u2013 Advice to Designers<\/p>\n<\/div><\/div>\n\n\n\n<p id=\"block-f2d63405-c2da-45c6-bf0d-62e67b3191ab\">We hope you enjoy listening to this genuine and informative conversation with Nax Missoni. As always, you can find the <a rel=\"noreferrer noopener\" href=\"https:\/\/www.formtrends.com\/podcast\/\" target=\"_blank\">FORMCAST podcast<\/a> on all the major streaming services below and many more. And if you&#8217;d like to help support the podcast please either <a rel=\"noreferrer noopener\" href=\"https:\/\/www.formtrends.com\/subscribe\/\" target=\"_blank\">subscribe to Form Trends<\/a> (there are many perks to doing so) or donate to our <a rel=\"noreferrer noopener\" href=\"https:\/\/www.patreon.com\/FormTrends\" target=\"_blank\">Patreon account<\/a> using the link below. Thank you for your support!<\/p>\n\n\n\n<div id=\"block-8fe9a703-9f54-4659-9af5-8ebccfa926da\" class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/open.spotify.com\/show\/5BkOrUAqQeJfUG3mUKvlT7\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/07\/Listen-on-Spotify-badge.jpg?w=1410&#038;ssl=1\" alt=\"This image has an empty alt attribute; its file name is Listen-on-Spotify-badge.jpg\" data-recalc-dims=\"1\" \/><noscript><img decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/07\/Listen-on-Spotify-badge.jpg?w=1410&#038;ssl=1\" alt=\"This image has an empty alt attribute; its file name is Listen-on-Spotify-badge.jpg\" data-recalc-dims=\"1\" \/><\/noscript><\/a><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/formcast-car-design-insight\/id1519108567\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" width=\"346\" height=\"86\" loading=\"lazy\" src=\"https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/07\/listen-on-apple.jpg?resize=346%2C86&#038;ssl=1\" alt=\"\" class=\"wp-image-10012383\" srcset=\"https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/07\/listen-on-apple.jpg?w=346&amp;ssl=1 346w, https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/07\/listen-on-apple.jpg?resize=100%2C25&amp;ssl=1 100w\" sizes=\"(max-width: 346px) 100vw, 346px\" data-recalc-dims=\"1\" \/><noscript><img decoding=\"async\" width=\"346\" height=\"86\" src=\"https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/07\/listen-on-apple.jpg?resize=346%2C86&#038;ssl=1\" alt=\"\" class=\"wp-image-10012383\" srcset=\"https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/07\/listen-on-apple.jpg?w=346&amp;ssl=1 346w, https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/07\/listen-on-apple.jpg?resize=100%2C25&amp;ssl=1 100w\" sizes=\"(max-width: 346px) 100vw, 346px\" data-recalc-dims=\"1\" \/><\/noscript><\/a><\/figure><\/div>\n\n\n\n<div id=\"block-cdbf4627-8ca1-4590-8fa3-7ecd1ce451de\" class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9mZWVkcy5idXp6c3Byb3V0LmNvbS8xMTY2ODYxLnJzcw?ved=0CBMQ27cFahcKEwjAqPG4pcXqAhUAAAAAHQAAAAAQBA\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/07\/listen-on-google.jpg?w=1410&#038;ssl=1\" alt=\"This image has an empty alt attribute; its file name is listen-on-google.jpg\" data-recalc-dims=\"1\" \/><noscript><img decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/07\/listen-on-google.jpg?w=1410&#038;ssl=1\" alt=\"This image has an empty alt attribute; its file name is listen-on-google.jpg\" data-recalc-dims=\"1\" \/><\/noscript><\/a><\/figure><\/div>\n\n\n\n<div id=\"block-de8eca34-544d-407e-9567-0f9c0386ebb7\" class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/www.patreon.com\/FormTrends\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/08\/support-on-patreon.jpg?w=1410&#038;ssl=1\" alt=\"This image has an empty alt attribute; its file name is support-on-patreon.jpg\" data-recalc-dims=\"1\" \/><noscript><img decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.formtrends.com\/wp-content\/uploads\/2020\/08\/support-on-patreon.jpg?w=1410&#038;ssl=1\" alt=\"This image has an empty alt attribute; its file name is support-on-patreon.jpg\" data-recalc-dims=\"1\" \/><\/noscript><\/a><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Maximilian Missoni has been head of design for Polestar Cars since 2018. After joining Volvo Cars 2012 and subsequently being promoted to VP of exterior design in 2014, it was a natural progression for Missoni to become Polestar&#8217;s design director following Thomas Ingenlath&#8217;s appointment as CEO of the premium electric vehicle brand. In this candid FORCMAST interview, Missoni speaks with Eric Gallina about his career path &#8212; from the early days of discovering design, his time as a student at [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":10021009,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[2062],"tags":[2033,1510,1838,1894,1385,253],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Maximilian Missoni on Polestar Cars&#039; Design Ethos<\/title>\n<meta name=\"description\" content=\"Polestar design director Maximilian Missoni on his career path, working for Volkswagen and Volvo, and discusses Polestar&#039;s design ethos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.formtrends.com\/maximilian-missoni-on-polestar-cars-design-ethos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Maximilian Missoni on Polestar Cars&#039; 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